Business Plan - Timeline
Week One – Deadline, February 14, 2010
- Meet with client to define budget, needs and deliverable’s
- Research and source out print vendors
- Interview and hire additional staff if neede
- Research advertising rates and placement
- Submit client proposal and business plan
- Collect signed contract and introductory payment of 33%
Week Two – Deadline, February 28, 2010
- Research concepts, color palette and design styles
- Design and finalize logo identity
- Develop a consistent look and style of the campaign
- Submit sketches and comps of design style for 1st round of approvals
- Begin to develop Heavy Component comps (Live Web site) based on decided style
Week Three – Deadline, March 07, 2010
- Continue to develop a consistent look and feel for the campaign
- Design structure of Heavy Component - working pages of the web site based on feedback from comps
- Design and submit sketches of magazine ads for review
- Design and submit sketches of stationary package for review
- Design and submit sketches of wine label series for review
- Design and submit sketches of banner ad story board for review
Week Four – Deadline, March 14, 2010
- Deliver working, comprehensive version of the corporate web site
- Deliver final comp of Magazine ads – Full pg. and ½ pg. Island
- Deliver final comps of Stationary package
- Deliver final comps of Wine label series (4)
- Deliver final comp of Flash banner ad
- Collect partial payment of 33% to cover work done to date
Week Five – Deadline, March 21, 2010
- Based on client feedback from comps revise and finalize each design component
- Print production of stationary package, wine labels and print ads
- Review match-prints and blue lines and send to press
- Forward print ready files of print ads to each prospective publisher for insertion
- Collect final payment (44%)
